Privacy Policy

1. Introduction

Anrui Biotechnology Co., Ltd. ("we," "our," or "us") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website anruibio.org or engage with our B2B food additives and ingredients services.

By using our website or services, you consent to the data practices described in this Privacy Policy.

2. Information We Collect

2.1 Personal Information

We may collect personal information that you voluntarily provide to us, including:

• Name and contact information (email, phone number)
• Company name and business information
• Billing and shipping addresses
• Product inquiries and requirements
• Communication preferences

2.2 Technical Information

We automatically collect certain information when you visit our website:

• IP address and location data
• Browser type and version
• Device information (mobile/desktop)
• Pages visited and time spent on our site
• Referring website information

2.3 Cookies and Tracking Technologies

We use cookies and similar technologies to enhance your browsing experience, analyze website traffic, and improve our services.

3. How We Use Your Information

We use the collected information for the following purposes:

• Processing and fulfilling your product inquiries and orders
• Providing customer support and technical assistance
• Sending product catalogs, certificates, and technical documentation
• Improving our website functionality and user experience
• Complying with legal obligations and regulatory requirements
• Marketing communications (with your consent)
• Analyzing business trends and customer preferences

4. Information Sharing and Disclosure

We do not sell, trade, or rent your personal information to third parties. We may share your information in the following circumstances:

• Service Providers: With trusted third-party vendors who assist in website operations, payment processing, or logistics
• Business Partners: With authorized distributors or suppliers when necessary to fulfill your orders
• Legal Requirements: When required by law, regulation, or legal process
• Business Transfers: In connection with mergers, acquisitions, or asset sales

5. Data Security

We implement appropriate technical and organizational measures to protect your personal information against unauthorized access, alteration, disclosure, or destruction. However, no method of transmission over the internet or electronic storage is 100% secure.

Our security measures include:

• SSL encryption for data transmission
• Secure server infrastructure
• Access controls and authentication
• Regular security audits and updates

6. International Data Transfers

As a China-based company serving global markets including USA, Europe, Russia, Ukraine, and Vietnam, your information may be transferred to and processed in China. We ensure adequate protection through appropriate safeguards and compliance with applicable data protection laws.

7. Data Retention

We retain your personal information for as long as necessary to fulfill the purposes outlined in this Privacy Policy, unless a longer retention period is required by law. Business communication records are typically retained for 7 years for regulatory compliance.

8. Your Rights

Depending on your jurisdiction, you may have the following rights regarding your personal information:

• Access to your personal data
• Correction of inaccurate information
• Deletion of your personal data
• Restriction of processing
• Data portability
• Objection to processing
• Withdrawal of consent

To exercise these rights, please contact us using the information provided below.

9. Third-Party Links

Our website may contain links to third-party websites. We are not responsible for the privacy practices or content of these external sites. We encourage you to review the privacy policies of any third-party sites you visit.

10. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. We will notify you of any material changes by posting the new Privacy Policy on this page and updating the "Last updated" date. Your continued use of our services after such modifications constitutes acceptance of the updated Privacy Policy.